Senior Google Ads Specialist
Tunis,
Tunisia
Kiffcom is looking for a visionary Senior Google Ads Specialist to join our team in Tunis. We are seeking a senior leader who does not just execute tasks but drives the company forward by architecting high-impact digital growth strategies. You will be the primary strategist responsible for scaling our presence and maximizing the ROI of complex international campaigns.
This is a full-time, onsite position at our Tunis office. To maintain seamless collaboration with our global partners, this role operates on Canadian working hours. We are looking for a professional who thrives in a fast-paced environment and is ready to take full ownership of our paid search performance.Â
Responsibilities
- Strategize, execute, and manage comprehensive Google Ads campaigns across multiple accounts to drive maximum revenue growth.
- Conduct extensive keyword research and analysis to identify high-value search terms and untapped market opportunities.
- Analyze performance data deeply to provide actionable, data-driven recommendations for continuous campaign improvement.
- Manage daily budgets and bids to ensure all campaigns remain highly cost-efficient and consistently meet ROI/ROAS targets.
- Optimize ad copy and creative assets through rigorous A/B and multivariate testing to improve quality scores and click-through rates.
- Generate detailed reports and regular updates for leadership, translating technical metrics into business outcomes.
- Stay ahead of industry trends and new Google Ads features to ensure Kiffcom remains at the forefront of digital advertising innovation.
Must Have
- Bachelor’s degree in Marketing, Advertising, Business, or a related field.
- Minimum 4 years of hands-on experience in professional Google Ads campaign management and optimization.
- Active Google Ads Certifications (Search, Display, Video, Measurement).
- Expert proficiency in Google Analytics (GA4) and other web analytics platforms for conversion tracking.
- Proven track record of managing large-scale budgets while maintaining high ROI.
Nice to have
- Working knowledge of Microsoft Ads or other paid search platforms.
- Practical understanding of SEO principles and the interplay between paid and organic search.
- Experience with Google Ads API scripts or bid automation tools.
What's great in the job?
- Strategic Impact: You won't just be pushing buttons; you will be the lead strategist defining how we win in a competitive global market.
- Professional Growth: Work in a high-energy environment that encourages continuous learning and rewards innovative ideas.
- Global Exposure: Manage campaigns targeting diverse international markets, providing a truly global perspective on performance marketing.
Our Product
What We Offer
We provide a dynamic, startup-minded environment where your efforts have a direct impact on our bottom line. Our budget and tools are designed to empower you to test, learn, and scale projects rapidly.
Strategic Autonomy
You have the freedom to pilot new ideas and take full ownership of your strategies.
Premium Tooling
Access to the latest premium marketing software and automation platforms for data analysis.
Vibrant Culture
Join a team of passionate, driven individuals in a modern workspace in the heart of Tunis.
Performance Incentives
Competitive compensation packages that recognize and reward high-impact results.
